British Airways

In 2018 British Airways asked DMN to design a touring “shop” for the launch of their new crew uniforms designed by Ozwald Boateng.

Our concept involved recreating the experience of Boateng’s renowned Saville Row store. To do this, we worked with Boateng personally to truly capture the spirit of his brand in a pop-up form.

With the sensitive nature of the locations in mind, we built a beautiful installation with the ability to be moved securely between airports around the country.